Arismutia, S.A. and Merliana, V. 2022. THE INFLUENCE OF ONLINE, FINANCIAL MANAGEMENT, AND APPLICATION TOWARDS SALES EFFECTIVENESS: CASE STUDY ON MSMES IN BANDUNG CITY. Journal of Accounting Inaba. 1, 1 (Jun. 2022), 1–9. DOI:https://doi.org/10.56956/jai.v1i1.10.