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Pengaruh Electronic Word of Mouth Terhadap Loyalitas Konsumen Pada Generasi Z Pengguna Tiktok Shop Di Indonesia. IJOP [Internet]. 2026 Sep. 12 [cited 2026 Sep. 21];4(2):84-9. Available from: https://journals.inaba.ac.id/index.php/ijop/article/view/924